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Polle’s

Idea

It would be impossible to gather everything that has been made for Polles over these three years. My sister is the founder and owner of the brand, so as Polles has grown, I have grown as a designer alongside her. In that time I have worked on the packaging, Instagram pieces, audiovisual content and a range of graphic proposals that have gone along with the brand’s growth. This project brings together a small part of that whole process and of what we have built together.

Type
Commercial project, Brand Design & Content
Execution
Packaging DesignGraphic DesignAudiovisual ContentIllustration
Credits
Creative Direction, Paulina RuizDesign, Illustration, Graphic Design, Audiovisual Content, Isabela RuizProduct photography, Estefanía Hernández
Two-page menu on red listing hot and cold drinks, cookie boxes and flavours
Stacked cookie boxes in red, pink and yellow with the Polle’s logotype
A metal table on red tiles with two cookies on branded napkins, a coffee in a checkered cup, a matcha and an iced coffee
A red apron with «The dessert you deserve» embroidered on the pocket
White paper bags with the line «When life gives you cookies» and the logotype
A red and pink Christmas box with gold illustrations of gingerbread men, candy canes and stars
Cardboard shipping boxes covered in brand stickers: fragile, fresh cookies and thank you